With regulatory changes occurring in Vietnam to promote foreign investment, familiarity with the law on franchising in Vietnam is imperative to strategic decision-making for all types of investors, ranging from foreign companies to entrepreneurs. Getting the Deal Through has published a multi-jurisdictional guide to franchising in 33 different countries worldwide. The Vietnam chapter was written by Thom Thi Mai Nguyen and Huong Thi Thanh Nguyen, attorneys-at-law at the Tilleke & Gibbins corporate and commercial team in Vietnam, and covers the following:

Online lucky draw campaigns are becoming one of the more popular marketing tactics to promote brands and products, as consumers are attracted to the promise of free goods and services, and internet users can quickly pass along links to friends via social networking. Lucky draws or other sweepstakes-type contests have the added bonus of being easy and cheap for companies to arrange.

Companies in the food industry face significant challenges when launching new products. Of course, they need to take all the usual steps to protect their intellectual property rights. But in addition, they are also required to obtain market authorization from specific regulatory authorities before launching a new product.

The 3rd edition of The International Comparative Legal Guide to: Patents provides practical cross-border insight into patent law, across 31 jurisdictions, and is presented in Q&A form. Nandana Indananda and Nuttaphol Arammuang, partner and attorney-at-law in the Tilleke & Gibbins intellectual property team, have contributed to this year’s chapter on patent law in Thailand.

Recently, international attention has been focused on two significant changes in the Asia Pacific region that could profoundly alter the conduct of business and investment: the loosening of restrictions on foreign investment in Myanmar and the establishment of the ASEAN Economic Community (AEC), composed of Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam.

Providing a Q&A chapter for 57 other jurisdictions, The International Comparative Legal Guide has published their 9th edition on arbitration. Michael K. Lee and Doan Ngoc Tran, partner and associate in the Tilleke & Gibbins corporate and commercial group, have both contributed to this year’s chapter on arbitration in Vietnam.Specifically, the chapter covers:

The business of life insurance today in Thailand is very competitive. Insurance companies advertise heavily via radio, TV, newspapers, websites, billboards, and other media channels, attempting to convince consumers that purchasing an insurance policy is a simple and quick thing to do.

The Report: Thailand 2012, published by Oxford Business Group, provides an in-depth analysis of different sectors of the Thai economy. Tilleke & Gibbins contributed the legal section of the publication, which examines how Thailand’s legal landscape fosters growth and foreign investment.