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Safina Meida Baqo

IP Consultant

Biography

Safina Meida Baqo is an IP consultant based in Jakarta with Tilleke & Gibbins’ intellectual property group. Safina is predominantly responsible for matters related to trademarks. Acting on behalf of some of the world’s most prominent brand owners, she advises clients on the full process of registering trademarks with Indonesia’s Directorate General of Intellectual Property Rights. In addition to her trademark work, she possesses experience in protecting other areas of intellectual property, such as patents and industrial designs.

Safina also has experience advising clients on various forms of regulatory compliance, as well as franchising issues.

Safina graduated from the University of Indonesia’s Faculty of Law (LLB).

Experience

  • Prepared and filed trademark applications, and collaborated with officials at the Directorate General of Intellectual Property Rights in Indonesia to ensure a successful registration process for brand owners in a wide range of industries.
  • Conducted availability and registrability trademark searches and advised on preliminary assessment of clients’ proposed marks.
  • Worked closely with clients to implement effective strategies for trademark portfolio management.
  • Conducted trademark watch services on registered and/or published marks at the Directorate General of Intellectual Property Rights in Indonesia with regard to the possibility of trademark infringement of the client’s trademark and/or service mark.
  • Represented clients in maintaining their trademark portfolios through recordal of renewal, changes/assignments of trademarks and service marks, and other related actions.
ABOUT Safina Meida

Location

Languages

    Bahasa Indonesia

    English

Education

    LLB, University of Indonesia

Insights

January 13, 2022
Intellectual property experts from Tilleke & Gibbins were engaged by ARISE+ IPR, a regional support program funded by the European Union and implemented by the European Intellectual Property Office, to craft a series of IP enforcement guides for Southeast Asian countries, aimed at raising local awareness of the importance of IP protection. The five-year, EUR 5.5 million ARISE+ IPR program supports regional integration through IP cooperation and aims to upgrade national IP systems for creation, protection, utilization, administration, and enforcement to be in line with international best practices and standards and the strategic objectives of the ASEAN Intellectual Property Rights Action Plan 2016-2025. The guides were developed by Tilleke & Gibbins’ lawyers in cooperation with the IP offices of each participating country, and cover issues related to trademarks, industrial designs, and geographical indications. Each guide was produced in a compact leaflet form in English as well as the local language, and is considered an official publication of the respective national IP office. The guides can be accessed from the ARISE+ IPR site (under “Leaflets, brochures and booklets”), or by clicking on the links below: Cambodia: English | Khmer Indonesia: English | Bahasa Indonesia Thailand: English | Thai Vietnam: English | Vietnamese
March 24, 2020
As the global COVID-19 situation develops, Tilleke & Gibbins is dedicated to ensuring that our clients remain up to date on the most important legal developments in Southeast Asia as they happen.
March 19, 2020
The effects of the global COVID-19 pandemic on Southeast Asia are a deep concern shared by all with connections to the region. To encourage clear understanding of the facts on the ground, Tilleke & Gibbins has prepared this high-level snapshot of the legal situation as it currently stands in each of our jurisdictions.Administrative and Judicial Functions

Awards & Rankings

May 14, 2026
Asian Legal Business (ALB) has published the ALB Asia IP Rankings 2026, the latest edition of its annual guide recognizing leading intellectual property firms across the region. Continuing the approach introduced last year, the rankings present a unified table in each jurisdiction, combining patent and trademark/copyright work to provide a more holistic view of the IP market. Tilleke & Gibbins has retained strong rankings in all three jurisdictions covered by the survey: Thailand: Tier 1 Vietnam: Tier 1 Indonesia: Tier 2 The rankings are based on work conducted between February 2025 and February 2026, covering both ongoing and completed contentious and noncontentious matters. ALB’s research draws on firm submissions, client feedback, editorial resources, and market input to identify the region’s leading IP practices. Tilleke & Gibbins’ IP team has maintained a strong track record across all ranked jurisdictions since the inception of the ALB IP Rankings in 2018. To view the full rankings, please see the May 2026 issue of ALB.
April 3, 2026
Tilleke & Gibbins is pleased to announce that the firm has been shortlisted in two categories at the Financial Times (FT) Innovative Lawyers APAC 2026 awards: Innovative Lawyers in Cyber and Data Privacy – “Digital Identity & Cryptocurrency Compliance” Innovative Practitioner – Athistha (Nop) Chitranukroh The FT Innovative Lawyers APAC Awards recognize law firms and practitioners who are driving innovation in legal services and delivering innovative client solutions across the Asia-Pacific region. This recognition marks our third acknowledgment in the Innovative Lawyers category and, notably, our first-ever nomination in the Innovative Practitioner category at the FT Innovative Lawyers APAC awards. It reflects our team’s continued ability to support clients on groundbreaking, forward-looking projects across the region. The awards ceremony will take place on May 14, 2026, in Hong Kong. To learn more about the FT Innovative Lawyers APAC 2026 awards and to view the full list of shortlisted organizations, please visit the FT website.
March 9, 2026
Tilleke & Gibbins has been shortlisted in multiple firmwide and individual categories at the Legal 500 Southeast Asia Awards 2026, including Regional Firm of the Year, reflecting the firm’s work across Southeast Asia and the continued development of its regional practices. In the individual categories, Aye Thuzar Hlaing has been shortlisted for Myanmar Associate of the Year (Corporate and M&A), and Linh Duy Mai has been shortlisted for Vietnam Associate of the Year (Intellectual Property). Tilleke & Gibbins has also been shortlisted in the following firm categories: Regional Firm of the Year Thailand – Law Firm of the Year Thailand – Law Firm of the Year (Litigation) Myanmar – Law Firm of the Year Vietnam – Law Firm of the Year Vietnam – Law Firm of the Year (Labor and Employment) Laos – Law Firm of the Year The winners will be announced on April 30, 2026, at the Legal 500 Southeast Asia Awards ceremony in Singapore. To browse the full shortlist for the Legal 500 Southeast Asia Awards 2026, please see the Legal 500 website.
January 15, 2026
Tilleke & Gibbins has demonstrated continued excellence across all six jurisdictions where the firm operates in the 2026 edition of the Legal 500 Asia-Pacific rankings. The recently released rankings showcase the firm’s outstanding performance with 29 practice area recognitions and 34 individual rankings—an increase from 30 individual recognitions in 2025.

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