Wiramrudee (Pink) Mokkhavesa

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Wiramrudee (Pink) Mokkhavesa

Partner

Biography

Wiramrudee (Pink) Mokkhavesa is a partner with extensive experience in brand protection, IP enforcement, and anticounterfeiting. Her practice is focused on IP portfolio strategy and management, including comprehensive protection of trademark, copyright, patent, and other intellectual assets in Asia and worldwide. She primarily represents multinational corporations and market leaders in electronic appliances, auto parts, consumer products, apparel, software, and luxury goods.

Pink is a member of the Intellectual Property Association of Thailand (IPAT), through which channel she regularly advocates for increased government action against counterfeit and infringing goods. Through her involvement in this committee, Pink collaborates with the Ministry of Commerce (Department of Intellectual Property), the Royal Thai Police, the Department of Special Investigation, the Metropolitan Police Bureau, the Economic Crime Police Division, the Ministry of Finance (Customs Bureau), the Ministry of Information and Communication Technology, the Ministry of Public Health (Food and Drug Administration), and the Ministry of Culture. Pink is also a member of the Enforcement Committee within the International Trademark Association, having previously served for four years on the Anti-Counterfeiting Subcommittee for East Asia and the Pacific.

Pink actively participates in several focus groups dedicated to amending IP laws and regulations and to instituting a mandatory IP course in all Thai universities to further IP awareness in Thai society. In addition, she regularly lectures on IP law at some of Thailand’s leading universities. Pink is a member of the Thai Bar Association, the Lawyers Council of Thailand, and the Intellectual Property and Innovation Association (IPA).

Experience

Developed and implemented a creative and cost-effective strategy to prevent infringement in Thailand of a 3D trademark registered in a foreign country. Although the client was unsuccessful in registering its 3D trademark in Thailand, the client nonetheless sought to prevent a competitor from importing into Thailand products that incorporated a similar 3D mark. We successfully collaborated with both Thai Customs and the Royal Thai Police and convinced Thai Customs to seize the infringing goods. The goods were confiscated and used as leverage to procure binding agreements from the opposing party to change the style of its product and satisfy other requirements.
Acquired a registered trademark from an opposing party, who used the mark with the same kind of goods as produced by our client, for only THB 30,000 (about USD 1,000).
Obtained a valid warrant and conducted a raid action within three days of receiving the urgent request from the client. At the time the client contacted us, we did not possess sufficient evidence to seek the warrant. Nonetheless, we timely acquired the necessary evidence, secured a warrant from the IP&IT Court, and oversaw a successful raid.
Liaised with the Royal Thai Police to end a predatory business tactic. As our client operates in many provinces in Thailand, a competitor filed criminal charges of “false statement” against our client in many provinces in order to force our client to spend time and money travelling to meet police officers throughout Thailand. We convinced the Royal Thai Police that the cases were related and should be consolidated and tried in Bangkok.
Forced an infringing party to change the names of its stores, change all of its signage, and execute a Deed of Execution within one week of receipt of our cease-and-desist letter. The signage of the opposing party’s coffee shop contained a device and text that was quite similar to our client’s registered trademark.

ABOUT Wiramrudee (Pink)

Languages

Thai

English

Education

LLM, University of Southern California Law School

LLM, Indiana University Bloomington Law School

LLB, Thammasat University

Insights

November 6, 2020

Tilleke & Gibbins Nominated for Three Women in Business Law Awards Asia-Pacific 2020

Tilleke & Gibbins has been nominated in three firm-wide categories in the Women in Business Law Awards Asia-Pacific 2020. The awards, which are organized each year by Euromoney to recognize firms that are strongly committed to gender issues and women’s advancement in the law, are an opportunity to celebrate the achievements of leading women in the legal profession, as well as law firm initiatives for gender diversity, mentorship, and more.

August 7, 2020

Tilleke & Gibbins Leads the Way on Copyright: MIP IP Stars 2020

Managing Intellectual Property (MIP ) has released its list of top-rated copyright law firms around the world, part of its IP Stars 2020 guide, and Tilleke & Gibbins has been recognized with top marks in Indonesia, Thailand, and Vietnam—all of the firm’s jurisdictions that were rated by MIP for copyright and related rights work.

June 18, 2020

Two Tilleke & Gibbins Attorneys Named to WIPR Inflential Women in IP List

World Intellectual Property Review (WIPR ) has published its second-ever list of influential women in IP across the globe, and Tilleke & Gibbins attorneys Sher Hann Chua and Wiramrudee (Pink) Mokkhavesa were named to the magazine’s prestigious list of 100 leading female practitioners in the field.

June 17, 2020

Tilleke & Gibbins Tops 2020 IAM Patent 1000 Rankings in Thailand

Tilleke & Gibbins’ patent practice in Thailand has garnered a top-tier ranking in the latest edition of IAM Patent 1000 from Intellectual Asset Management (IAM) magazine. This is the eighth consecutive year that Tilleke & Gibbins has been listed in the gold band—IAM Patent 1000 ’s highest distinction—in the guide to the top patent professionals around the world.

Awards & Rankings

November 13, 2020

Tilleke & Gibbins Named Thailand Firm of the Year in Who’s Who Legal Awards 2020

Tilleke & Gibbins has been named Thailand Firm of the Year at the Who’s Who Legal Awards 2020, held on November 12, 2020. Notably, this award marks the fifth consecutive year that Tilleke & Gibbins’ Bangkok office has been recognized as the leading full-service law firm in Thailand by Who’s Who Legal (WWL).

October 29, 2020

AMCHAM Thailand Recognizes Tilleke & Gibbins at 2020 CSR Excellence Awards

On Tuesday, October 27, Tilleke & Gibbins was singled out for an award for exceptional corporate social responsibility (CSR) work during the past 12 months at the 2020 CSR Excellence Awards, held by the American Chamber of Commerce in Thailand (AMCHAM).

October 15, 2020

Wiramrudee (Pink) Mokkhavesa Recognized in 2020 Edition of ALB’s Top 40 under 40

Wiramrudee (Pink) Mokkhavesa, a partner in Tilleke & Gibbins’ intellectual property practice, has been recognized by Asian Legal Business (ALB) as one of Asia’s leading lawyers under the age of 40 in the magazine’s sixth annual “40 Under 40” list, which showcases the brightest young practitioners around Asia.

September 21, 2020

Asialaw Profiles 2021: Tilleke & Gibbins Dominates the Thailand Rankings

The recent publication of Asialaw Profiles 2021, a guide to the leading Asian law firms, saw Tilleke & Gibbins further maintaining its dominance of the legal market in Thailand. The firm earned rankings in all 18 of the industry and practice area categories ranked for the jurisdiction, which is more than any other firm in Thailand. Of these rankings, 12 are in the highest tier available in the category.