April 29, 2011
Under trademark law, a trademark owner has the exclusive right to use his/her registered mark. In reality, however, other traders may use or intend to use a trademark that is identical with or similar to such a registered mark. In these circumstances, those who would like to use such a mark may contact the owner of the prior registered trademark to obtain consent, in the form of an agreement, allowing them to use or even to register that similar mark. The purpose of this agreement is to allow the similar trademark to be registered and coexist with the prior registered trademark.