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Huong Thu Chu

Trademark Executive


Huong Thu Chu is a trademark executive in Tilleke & Gibbins’ Hanoi office. Her practice includes trademark prosecution activities such as conducting trademark searches; handling applications for registration, amendment, and renewal; filing oppositions and appeals; and drafting and recording assignment and licensing agreements.

As the holder of both an LLM and an MBA, Huong has a thorough grounding in the Vietnamese legal system and business environment. Prior to joining Tilleke & Gibbins, she spent seven years working at one of Vietnam’s top-ranked local IP firms. With her strong legal and corporate background, Huong is able to provide valuable insight to her clients.


  • Successfully opposed trademark applications that were confusingly similar to the widely used trademarks of a Swiss pharmaceutical company.
  • Advised on, filed, and prosecuted trademark applications for a world-famous airplane manufacturer in Cambodia and Laos, and managed the company’s trademark portfolio in Vietnam.
  • Prosecuted trademark matters for a famous global group in Japan and a Japanese multinational information technology equipment and services company.
  • Successfully cancelled an international trademark registration that was confusingly similar to the well-known trademarks of an Indonesian consumer products company.
  • Advised on and handled the recordal of assignment of trademarks of one of the largest American-owned companies in the wine and spirits sector.
ABOUT Huong Thu






    LLM, Hanoi National University

    MBA, National Economics University

    BA in English, Hanoi National University College of Foreign Languages

    LLB, Hanoi National University


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