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January 9, 2026

Thailand’s Tech Industry Outlook for 2026

Thailand continues to advance its legal and regulatory framework for the technology sector, with several key laws undergoing review and proposed amendments. These developments reflect Thailand’s broader efforts to ensure that its regulatory landscape keeps pace with rapid technological change and aligns more closely with international standards and best practices.

The following are key legal developments and proposed legislative reforms in 2026 that are expected to impact businesses operating in the technology sector and the broader Thai business landscape.

Data Privacy and Cybersecurity

Personal Data Protection Act B.E. 2562 (2019)

Following the full enforcement of Thailand’s Personal Data Protection Act (PDPA) in June 2022, businesses and practitioners have identified practical implementation challenges and interpretative issues. These challenges were reflected in an effectiveness assessment conducted by the Personal Data Protection Committee (PDPC) in late 2024. The PDPC published a set of principles for public consultation to identify issues and directions for potential amendments to the PDPA.

  • Key issues: Emerging issues include clarifying the definitions of “data controller,” “data processor,” and “criminal record”; revisiting the scope of sensitive personal data to better reflect Thailand’s context; proposing amendments to the hierarchy of legal bases to avoid misconceptions of consent as the default legal basis; and clarifying the required level of expressiveness for explicit consent, as well as rules for collecting personal data from other sources.
  • Current status: The first round of public consultation has concluded.
  • Next steps: The proposed amendments are proceeding to a revised draft following the consultation outcomes.

Cybersecurity Act B.E. 2562 (2019)

Thailand is moving forward with proposed amendments to enhance the effectiveness of its national cybersecurity framework, as evolving digital technologies bring new risks such as misinformation, system intrusions, and attacks on critical infrastructure, making cybersecurity a national priority.

  • Key issues: The amendments aim to clarify and strengthen the roles and duties of private entities, particularly critical information infrastructure (CII) operators, in preventing, mitigating, and responding to cyber threats. Key highlights include broadening the meaning of “cyber threat” from a narrow technical focus to a holistic assessment of potential national and public impacts; introducing defined terms such as “cyber threat incident,” “computer data,” and “computer system”; strengthening risk management and incident response by CII operators; and expanding the scope of CII organizations to include public and private entities related to industrial work.
  • Current status: The third round of public consultation has concluded.
  • Next steps: The draft amendments are being revised following the consultation outcomes.

Child Online Safety

Penal Code Amendments

Recent Penal Code amendments, effective December 30, 2025, introduced provisions on sexual harassment and revised provisions on sexual assault. Offenses under these provisions that take place through online channels may result in a court order requiring the removal of the relevant content within a prescribed period, with penalties imposed for failure to comply with such a court order. Thailand is proposing further amendments to address technology-related crimes and online platform-facilitated crimes against minors, including child grooming and sexting.

  • Key issues: The proposals introduce new offenses covering online grooming, transmission of sexually explicit content to minors, and sexual extortion, alongside stricter penalties and extended extraterritorial jurisdiction, reflecting a strengthened focus on child protection in the digital environment.
  • Current status: The first round of public consultation has concluded.
  • Next steps: The Office of the Council of State will consider the draft at the third reading in January 2026.

Artificial Intelligence

AI Regulatory Framework

The Electronic Transactions Development Agency (ETDA) has continued its efforts to develop an AI regulatory framework by opening a public hearing on draft principles for future AI legislation.

  • Key issues: The proposed principles focus on a risk-based approach to AI development and deployment while supporting innovation through measures such as data reuse and sandbox mechanisms. (See more details here.)
  • Next steps: The initiative currently remains at the drafting stage, and a further public hearing on a provision-by-provision draft is expected in 2026.

Fintech

Payment Systems Act B.E. 2560 (2017)

Thailand’s payments landscape continues to be shaped by the Payment Systems Act and an active supervisory agenda from the Bank of Thailand (BOT) focused on fraud risk, interoperability, and digital-first service models.

  • Key issues: The BOT’s Guidelines for Digital Fraud Management took effect on December 17, 2025, and impose end-to-end fraud controls across prevention, monitoring, detection, and remediation for financial institutions and operators of inter-institutional fund transfer systems, e-money, and e-fund transfer services under the Payment Systems Act.

Emergency Decree on Digital Asset Businesses B.E. 2561 (2018)

Thailand’s Securities and Exchange Commission (SEC) has released relaxed digital asset regulations that pave the way for tokenization of carbon credit and renewable energy assets, expanding financing and trading options in the environmental sector.

  • Key issues: The amended regulations permit the offering, trading, and provision of other services related to tokenized carbon credits, tokenized renewable energy certificates (RECs), and tokenized carbon allowances through licensed digital asset exchanges, brokers, and dealers. This regulatory development is aimed at facilitating the green economy and the country’s net-zero goal, while increasing the diversity of products in the regulated digital assets market.

Digital Platforms

Royal Decree on the Operation of Digital Platform Service Businesses That Are Subject to Prior Notification B.E. 2565 (2022)

Thailand’s platform governance entered a more prescriptive phase in 2025-2026 as regulators moved from system registration to targeted oversight of higher-risk platform categories. In parallel, Thailand is developing a primary law, the draft Platform Economy Act (PEA), which, if enacted, is expected to supersede the royal decree and consolidate user-protection and competition tools for the platform economy.

  • Key issues: During 2025, the regulator designated online marketplaces with particular risk characteristics under section 18(2) of the royal decree and imposed additional duties focused on merchant traceability and accountability and compliance with goods standards and takedown mechanisms. With respect to the draft PEA, the principles remain under development at the Council of State, with further drafting and a subsequent hearing expected. Latest policy signals continue to envisage adoption of an EU Digital Services Act–inspired regime, with the royal decree expected to be repealed upon commencement and transitional oversight mechanisms to apply.
  • Next steps: Operators should maintain compliance with the royal decree while monitoring developments in new or amended applicable regulations, as well as the PEA’s trajectory.

Telecommunications

Foreign Satellite Operators Draft Notification

Proposed by the National Space Policy Committee (NSPC) for public consultation on August 20, 2025, with the comment period concluding on September 3, 2025, this draft aims to replace the existing notification issued in 2021 to better align with current national policies on foreign satellite usage.

  • Key issues: The draft notification permits both Thai and foreign satellite operators to use foreign satellites to operate a business providing satellite communication services within Thailand. The consideration for granting permission takes into account technical justifications, economic benefits, social benefits, and national security considerations.
  • Next steps: The draft amendments are being revised following the public consultation outcomes.

Gaming

Draft Gaming Industry Promotion Act

The draft was initially proposed by the Digital Economy Promotion Agency (DEPA) under the Minister of Digital Economy and Society (MDES) by opening a public hearing on draft principles for a future Gaming Act.

  • Key issues: The draft law aims to support the growth of Thailand’s online gaming sector while safeguarding youth and society. The draft law introduces registration requirements for developers and platforms (potentially including offshore entities), which may include a rating system. It is also expected to apply to all types of games, with particular focus on games that incorporate gambling-like features, such as lucky draw mechanisms or point-accumulation and reward-redemption systems. This reflects the Thai government’s position of combating online gambling and online scam activities.
  • Next steps: The initiative currently remains at the drafting stage, and DEPA has recently announced that it will proceed with proposing the Draft Act to the MDES for consideration and subsequent submission to the Cabinet. Further public hearing is expected within 2026.

Looking Ahead

Thailand’s technology regulatory landscape continues to develop through a combination of new legislation, subordinate regulations, regulatory guidance, and evolving enforcement priorities. Technology sector businesses should actively monitor these developments and begin preparing for possible compliance adjustments. In particular, companies should review their data governance frameworks, cybersecurity readiness, platform governance structures, and AI risk management practices to ensure they are well positioned as Thailand’s technology regulatory landscape continues to evolve.

We will continue to monitor these developments closely and provide quarterly updates to keep you informed of any significant changes or new regulatory measures impacting Thailand’s technology sector.

RELATED INSIGHTS​ 

October 8, 2024
On October 1, 2024, the Thai cabinet acknowledged the recommendations proposed by the National Anti-Corruption Commission (NACC) to prevent corruption related to online gambling. The Ministry of Digital Economy and Society (MDES) has been assigned as the lead agency to collaborate with various relevant agencies to reach a consensus on the necessary amendments and updates to laws related to online gambling. In assigning the MDES this role, the cabinet emphasized the importance of the following key items: Establishment of a national committee. The national committee will be chaired by a minister and will comprise relevant agencies, including policymaking bodies, technology agencies, frequency management agencies, law enforcement agencies, and other experts. The committee’s primary responsibility will be to consider amending and updating laws related to online gambling. Urgent action on online gambling. As online gambling has been deemed a serious issue requiring urgent action, joint policies will be developed among relevant agencies such as the Royal Thai Police, the Bank of Thailand, and the Anti-Money Laundering Office to elevate the importance of online gambling issues. Public awareness and law enforcement. Public awareness campaigns are to be conducted to educate the public about the risks and legal consequences of online gambling, and laws against online gambling and related financial crimes are to be strictly enforced. Compliance with the Cybersecurity Act. It is necessary to ensure strict compliance with the Cybersecurity Act B.E. 2562 (2019). At the same time, government data systems are to be moved to cloud computing for enhanced data security. Next Steps The MDES is tasked with summarizing the results of the related discussions, actions taken, and overall opinions and submitting the summary to the cabinet secretariat for further presentation to the cabinet. These measures aim to address and mitigate the risks associated with online gambling and related corruption.
October 8, 2024
Thailand’s Electronic Transactions Development Agency (ETDA) issued guidelines for managing advertisements on digital platform services (DPSs) earlier this year. These guidelines aim to prevent fraud, illegal product or service offerings, and inducements to commit illegal acts, and are likely to provide a basis for greater regulation of this issue in the future. Key obligations for DPS business operators under the guidelines are detailed below. Advertiser Screening and Data Collection Verification and collection: Business operators must establish processes for verifying and collecting advertiser data. This includes steps, methods, and required information for advertiser registration. Identity verification: Business operators should follow identity verification requirements for advertiser registration. This may include using identity verification results from other identity providers or conducting their own identity verification processes with a minimum identity assurance level (IAL) of IAL2. Data storage: Advertiser data must be stored in a machine-readable format. Business operators must maintain records for watchlists, blacklists, and whitelists. Prepublication Advertisement Review Review process: Business operators should review advertisements before publication. This review should consider factors such as prohibited or restricted advertisements, required permissions, and avoiding sensitive user data. Postpublication Monitoring Advertisement monitoring: Business operators must monitor published advertisements using automated systems, staff, or contracted personnel. Criteria for prioritizing reviews should be established. Reporting channels: Business operators must provide channels for users to report illegal or inappropriate advertisements. Reports must be promptly addressed, prioritizing cases involving intellectual property owners or multiple credible reports. Advertiser account monitoring: Business operators must monitor advertiser accounts. This includes considering factors such as the number of reports/flags received and compliance with service agreements and community standards. For more information on this initiative from the ETDA, or on any aspect related to Thailand’s regulations for DPSs, please contact Athistha (Nop) Chitranukroh at [email protected], Thammapas Chanpanich at [email protected], Pornpan Wichawut at [email protected],
October 7, 2024
Peer-to-peer (P2P) lending has been introduced as an additional option in Thailand’s fintech landscape. This innovative lending model offers new opportunities for both lenders and borrowers, while also presenting unique regulatory challenges. This article explores the current state of P2P lending in Thailand, focusing on the regulatory framework and the requirements for platform providers, borrowers, and lenders. Regulatory Framework for P2P Lending In Thailand, P2P lending platforms fall under the purview of Revolutionary Council Decree No. 58, which regulates lending businesses. The Bank of Thailand (BOT) recognizes the potential benefits of P2P lending platforms in providing lenders with new investment opportunities and offering borrowers additional sources of funds. A “P2P platform provider” is defined as a person who provides an electronic system or network for peer-to-peer lending. To ensure the security and stability of the P2P lending system and provide sufficient protection for platform users, the BOT has established a regulatory framework with specific requirements for P2P lending platforms. Regulatory Sandbox Requirement One unique aspect of Thailand’s approach to P2P lending regulation is the requirement for platforms to participate in a regulatory sandbox before applying for a P2P lending platform license. This sandbox approach allows the BOT to closely monitor and assess the operations of P2P platforms in a controlled environment before granting full operational licenses. Requirements for P2P Platform Providers To obtain a P2P lending platform license, applicants must meet several criteria, including: The applicant may not be a financial institution. The company must be incorporated in Thailand. A minimum paid-up registered capital of THB 5 million is required. At least 75% of the voting shares sold must be owned by Thai nationals. These requirements aim to ensure that P2P lending platforms have a significant local presence and adequate capital to operate responsibly. Regulations for Borrowers and Lenders
October 2, 2024
The first draft of Vietnam’s new Personal Data Protection Law (“Draft PDPL”) was released for public consultation on September 24, 2024, and is open for comments until November 24, 2024. (See further details here.) It is expected that the draft will be presented to the National Assembly before the end of 2024 and will be submitted for adoption in May 2025, with a tentative entry into force on January 1, 2026. As the Draft PDPL incorporates most of the provisions of Decree No. 13/2023/ND-CP on Personal Data Protection (“PDPD”), which has been the primary legal instrument on personal data protection since it took effect on July 1, 2023, it is likely that it will supersede the PDPD when it takes effect. [Please contact our Vietnam data protection team to request a detailed comparison of the Draft PDPL to the PDPD.] Noting that there might be further changes to the draft once the public consultation period closes, the Draft PDPL proposes new specific requirements for a number of services. Some highlights of the current version include the following: Marketing services: Although marketing services are already regulated under the PDPD, the Draft PDPL now recognizes that the use of personal data for marketing must comply with anti-spam regulations. The current draft does not clarify whether organizations are exempted from the consent requirement for the purpose of the initial call or message under the anti-spam regime. Marketing service providers are not allowed to outsource the services to another organization to perform or support the implementation of marketing business, which may prevent the sharing of personal data. Behavioral advertising: Behavioral advertising (targeted personalized advertising based on a user’s activity or personal data) requires the consent of the data subject in a modifiable manner that allows the data subject to refuse to share data