You are using an outdated browser and your browsing experience will not be optimal. Please update to the latest version of Microsoft Edge, Google Chrome or Mozilla Firefox. Install Microsoft Edge

April 10, 2025

Thailand Updates Draft Notification on Additional Obligations for Online Marketplaces

Subscribe to Updates

After making revisions to the initial draft notification released in November 2024, Thailand’s Electronic Transactions Development Agency (ETDA) has released an updated draft Notification on Additional Obligations for Digital Platform Service Operators of Online Marketplaces for Goods with Specific Characteristics under Section 18(2) of the Royal Decree on the Operation of Digital Platform Service Businesses Subject to Prior Notification B.E. 2565 (2022) B.E. … . A focus group session was also held to gather feedback from business operators.

Below is a summary of key provisions in the new draft.

Unchanged Items

Some key concerns that remain unchanged from the previous version of the draft notification include the following:

  • Offshore business operators running online marketplaces that act as intermediaries for the sale or exchange of goods and provide facility services for the sale of goods (referred to as “specific marketplace operators” in the draft) are required to establish a local entity in Thailand. However, the criteria for determining which operators are specific marketplace operators are still under discussion due to feedback from business operators.
  • Specific marketplace operators must submit a compliance report to the ETDA along with their annual report each year.
  • Specific marketplace operators must verify that “business users” (e.g., merchants) provide complete details about goods in accordance with product standardization requirements.

Removed Obligations

The updated draft notification has removed specific marketplace operators’ obligations to:

  • Conduct Identity Assurance Level 2 (IAL2) verification of business users before onboarding them on their platforms.
  • Submit a registry of business users’ information to the ETDA.
  • Retain business users’ information for a specified retention period.
  • Implement measures to filter reviews of products subject to specific standards.

Revisions

Key revisions made to the draft notification include the following:

  • The effective date has been extended to 120 days after the notification’s publication in the Government Gazette, up from 60 days in the previous draft.
  • The term “products subject to specific standards” now includes three additional categories of regulated goods: medical devices, herbal products, and hazardous substances. This expansion aims to cover all products regulated by Thailand’s Food and Drug Administration (FDA), as the intention of this notification is to encompass products under the supervision of both the Thai Industrial Standards Institute and the FDA.
  • The information that must be reported to the ETDA now includes:
    • The number and proportion of goods on the platform that are subject to product standards.
    • The number and proportion of business users selling or advertising such goods.
    • Data on removed goods and business users, including the number of removals.
    • Complaint handling statistics, including the number and proportion of complaints related to products subject to specific standards.
  • Instead of conducting IAL2 verification of business users, specific marketplace operators must collect certain information from business users, such as name, address, phone number, email address, a copy of their identification document (or electronic version), and bank account details.
  • Specific marketplace operators must have business users conduct self-certification for compliance with laws regarding products subject to specific standards.
  • The maximum complaint response period for specific marketplace operators is changed from 24 hours to 3 days.

Timeline

The ETDA is gathering feedback from relevant operators and will present the draft notification to the agency’s Electronic Transactions Committee in April 2025. Once the draft is finalized and approved by the committee, it will be published and implemented shortly after.

Related Professionals

Industries

Consumer Products

Technology

Location

RELATED INSIGHTS​ 

April 30, 2025
With a favorable crypto climate from the Trump administration in the United States, Thailand is ready for digital asset platforms and has market appetite. This article highlights the country’s regulatory initiatives supporting the growth of digital assets like crypto, stablecoins, and smart contracts, along with efforts to establish clear oversight. Bank of Thailand Sandbox Stablecoins used as a medium of payment, particularly those pegged to the Thai baht (THB) for public use, are considered as mirroring fiat currency, which violates the Currency Act B.E. 2501 (1958). These can also be classified as e-money under the Payment Systems Act B.E. 2560 (2017). The Bank of Thailand (BOT) urges issuers to engage in preconsultation prior to implementation, due to concerns about stablecoins being used in place of THB currency. Other FX- or asset-backed stablecoins are not recognized as legal tender under Thai law, and users must bear their own risks. The BOT recognizes the potential and benefits of these technologies in reducing operational costs for financial service providers and addressing the needs of financial service users. Consequently, the BOT issued a sandbox framework in June 2024. In particular, the enhanced regulatory sandbox allows nonlicensed entities to test financial innovations in controlled conditions. These tests must have a clearly defined duration (usually under one year) and involve a limited user group with an exit strategy. Several programmable payment projects—automated transactions with predefined conditions for the payment of goods and services—were piloted under this sandbox, which closed for applications in September 2024. Eight participants are planning to launch their test runs this year, some of which include asset tokenization or exchange global stablecoins in their programmable payment projects. Thai Securities and Exchange Commission Sandbox Given that digital asset businesses fall under the Royal Decree on Digital Asset Businesses B.E. 2561 (2018), supervised by
Read More
April 30, 2025
The Bank of Thailand (BOT) is accepting public comments until May 2, 2025, on three draft notifications that will institute an enhanced supervision scheme and impose additional requirements for systemically important retail payment system (SIRPS) operators to align with international standards and encourage open infrastructure and competition. The SIRPS operators will be determined by the BOT from the “designated payment system operators” under the Payment Systems Act B.E. 2560 (2017). SIRPS Designation The BOT will announce a list of payment system operators designated as SIRPS operators and thus subject to enhanced supervision. The BOT will evaluate whether the payment system operator should be deemed a SIRPS operator when it meets the criteria in either the BOT’s quantitative or qualitative assessments, which cover the following: Quantitative assessment: The payment system’s transaction values, market share, cross-border payment network scale and value, and settlement with other financial market infrastructure. Qualitative assessment: The payment system’s function as a part of the country’s payment system infrastructure, the significance of the system users’ roles in the payment services, the substitutability of the payment system, and the impact level on the public and users in the event of an emergency or system suspension. Supervision of SIRPS Business Operations SIRPS operators will be subject to heightened supervision in three areas, in addition to various BOT regulations on designated payment system supervision, as follows: Governance: SIRPS operators will be required to have a balanced board composition with an independent director and directors with varied expertise, establish subcommittees to assist the board in supervising the operator’s compliance with its policy and strategy, and have senior executives overseeing risk and technology security separately from the executives overseeing business operations. Risk management and security: SIRPS operators will be required to have comprehensive risk management to ensure system stability and security. This
Read More
April 28, 2025
In recent years, Vietnam has positioned itself among the leading countries in the world in terms of digital asset ownership and trading volume. This rapid adoption reflects the country’s growing digital economy and the increasing engagement of individuals and businesses in blockchain-based financial activities. Central to this growth are Resolution No. 57-NQ/TW of the Politburo dated December 22, 2024, on breakthroughs in science, technology, innovation, and national digital transformation with a vision to 2045 (“Resolution 57”) and Resolution No. 03/NQ-CP of the Government dated January 9, 2025, promulgating the Action Plan to Implement Resolution 57 (“Resolution 03”), which outline a flexible and innovative policy framework that embraces pilot programs for emerging technologies to lay the groundwork for Vietnam’s legislative framework concerning cryptocurrency and blockchain technologies. Regulatory clarity in terms of digital assets and blockchain technologies is now more critical than ever for businesses and investors. In light of this, Vietnam is currently in the process of introducing three key legal instruments, with drafts of the Law on Digital Technology Industry (“Draft DTI Law”), Resolution of the National Assembly on the Establishment of Regional and International Financial Centers in Vietnam (“Draft Financial Center Resolution”), and Resolution of the Government on the Pilot Implementation of Crypto Asset Markets in Vietnam (“Draft Crypto Pilot Resolution”) nearing promulgation. Current Regulatory Direction and Schedule Vietnam’s regulatory framework for crypto assets and blockchain has been in a developmental stage since 2017, focusing on directions, plans, and schedules rather than established regulations. In February 2024, under Decision No. 194/QD-TTg of the Prime Minister, the Ministry of Finance (MOF) was assigned to draft a legal framework to either prohibit or regulate virtual assets and service providers by May 2025, signaling a clearer regulatory direction. In March 2025, Directive No. 05/CT-TTg of the Prime Minister directed the MOF
Read More
April 18, 2025
On April 12, 2025, Thailand published an amendment to the Emergency Decree on Measures for the Prevention and Suppression of Technological Crimes in the Government Gazette, with the regulation taking effect the following day. Drafts of the amendment had been shared in recent months, and the final amendment of the decree contains some additional key revisions, such as narrowing the business operators subject to the decree’s requirements, reducing operators’ obligations, and establishing collaboration between relevant stakeholders to tackle technology crime. These key revisions to the amendment are detailed below. Business operators subject to the decree: The business operators covered under the decree now include only payment service providers under the Payment System Act and digital asset operators under the Royal Decree on Digital Asset Businesses. Digital platform services under the Royal Decree on Digital Platform Service Businesses That Are Subject to Prior Notification are no longer within the scope of the decree. Definition of technology crime: The final version of the amendment removed the expanded definition of technology crime that had been included in a previous draft, leaving the decree’s existing definition unchanged. Telecommunications provider obligations: Mobile and telecommunications service providers now have an obligation to monitor and screen for content that may be related to technology crime and suspend SIM cards when instructed to do so by the National Broadcasting and Telecommunications Commission (NBTC). Transaction and account suspension: The amendment removes the decree’s complex transaction suspension procedures and leaves room for business-specific regulators (e.g., Bank of Thailand, Securities and Exchange Commission, NBTC) to impose various technology crime suspension requirements on business operators under their supervision. The newly established Center for Prevention and Suppression of Technology Crimes can also notify financial institutions and business operators of names or digital asset wallet addresses that may be related to technology crime,
Read More