International franchises have taken off in the past decade in Vietnam, with signs of some of the world’s most well-known consumer brands lining the streets and shopping centers of major cities. While franchising has become a common form of business in Vietnam, the country’s laws in this area are in a relatively early stage, which can lead to uncertainties for many businesses wishing to operate a franchise system in Vietnam.

Tilleke & Gibbins professionals Tu Ngoc Trinh, attorney-at-law, and Waewpen Piemwichai, registered foreign attorney in Vietnam, cover all the terms most likely to present challenges for a franchisor in the Thailand chapter of International Franchising, Second Edition (Release 8, 2019), a guide providing analysis of franchising law and practice in 34 countries worldwide. The chapter covers the following principal subjects:

• Legal Framework: Qualifications, franchisors, franchisees, procedures, disclosure of information, agreements, competition law, pricing, compliance with operational manuals, restraint of trade clauses, renewal, assignment, termination, and business restrictions
• Intellectual Property: Trademark registration, license agreements, and enforcement
• Taxation: Corporate income tax and foreign contractor tax
• Dispute Resolution: Arbitration, courts, jurisdiction, and administrative sanctions
• Alternatives to Franchising: Distribution agreements and technology transfer

The full PDF of the chapter is available below. Tilleke & Gibbins also provided the Thailand chapter of the guide.

International Franchising  is published by Juris Publishing and edited by the Center for International Legal Studies, an Austrian-based law research, training, and teaching institute that promotes and disseminates knowledge among members of the international legal community.